THE FOUNDER (2017) *** ½

Like it or not, the story of McDonald’s is the story of America.  Both began with great ideas, wholesome ideals, and spectacular innovation, all of which got perverted along the way by greed, ego, and a business-as-usual mentality.  You either eat the clown or the clown eats you.  

Ray Kroc (Michael Keaton) finds McDonald’s hamburger stand like an oasis in the desert.  He loves their “fast food” system and wants to take the idea and expand it nationally.  His impassioned speech moves the unmovable McDonald brothers (Nick Offerman and John Carroll Lynch) and they grudgingly allow him to franchise the restaurant.  As Kroc’s ever-reaching lust for expansion grows, his vision begins to run against the grain of the brothers’ core beliefs, causing friction between the three men.

The film is anchored by a powerhouse performance by Keaton, one of his best.  Even as he’s stealing the brothers’ company out from under them, you can’t help but get swept up in his fervor.  The scene where he equates the Golden Arches with church crosses and courthouse flags as a symbol where Americans gather works not only as a potential Oscar soundbite, but as hamburger propaganda as well. 

I think it’s also a little ironic how Kroc gets into the burger business.  In the early scenes we see him becoming grouchy when it takes forever for a carhop to get him his food.  Later, he’s upset when they get his order wrong.  It’s funny how the movie makes you think that somehow McDonald’s is above all this.  I can’t tell you how many times I had to wait for my food at McDonald’s and then after all that time, they got it wrong.  But I digress.

If there is a gripe, is that the only real takeaway here is that business (like war) is hell.  Or maybe the filmmakers want you to remember Kroc’s backstabbing ways the next time you bite into one of their hamburgers.  Either way, it doesn’t lessen the enjoyment of the film.